Great Business Begins With A Great Story

Communications is The Voice of Business Success

G8 Strategies is an award-winning strategic thinking firm. We create engaging communications specifically designed to tell our clients’ stories in thoughtful, innovative ways.

Our practice involves investor relations, public relations, marketing and strategy for global clients. We activate brands and help clients amplify their story to move the needle.

The best way to reach shareholders and prospective clients is to tell a great story. Psychological studies illustrate that well-told stories resonate and drive action 22 times more than facts and figures alone. Astute CEOs know it and G8 does, too.

What We Do

G8 Strategies Sectors
Investor Relations

Investor Relations

Keeping investors informed while staying within the regulatory guidelines is one of the most important components of the IR toolset. From pitch decks, investor collateral, analyst engagement strategies and investor events, we are experienced in creating the correct solution to achieve your shareholders communications goals. Our expertise is in creating retail marketing campaigns to grow the retailer shareholder base and create liquidity and enhanced shareholder engagement.

National and International Public Relations

Global Public Relations & Marketing

Consumers are bombarded with over 5,000 visual messages per day. Add in auditory and passive messages, and the number is overwhelming. But people still respond to a good story. Telling your company’s story should be a top priority, however, it is often overlooked. How often have you looked at the news section on a company’s website only to find it years out of date and stale. Telling a business’s story through earned media/PR are a cornerstone of the marketing toolbox. We combine the crafted story with the best marketing and digital marketing tactics to garner the desired results.

Brand Creation and Revitalization

Brand Creation and Revitalization

We define a brand as a company’s promise to its customers. It’s not just a logo or a tag line, though these are elements of a brand. Your brand is the heart and soul of your company and should be researched and analyzed to ensure that you are delivering the right message to the right customers and stakeholders. Whether you need a new brand for a start-up or a revitalization of an existing brand, the team is ready to jump in and handle your branding necessities.

Strategy

At the core of everything we do is the strategic plan. Sometimes it will be a fairly large document to control the growth of many channels, but usually it is just a couple pages to outline our thoughts into a cohesive implementation plan. In business, creating a compelling strategy to drive growth is one of the most effective planning tools there is.

Testimonials

 “Ira and his team have been instrumental in our brand refresh and launch of new website and subsequent marketing materials. He is knowledgeable, well prepared and organized. He has an outstanding ability to understand your business and distill a plan to move forward into clear and manageable steps, and coaches you through the entire process. I absolutely trust him with our brand he has been an invaluable resource and sounding board for me.” 

Lindsey Schultz, CEO, MRC Recruiting

“Ira Gostin and his team provided awesome support for our rebranding campaign. They worked closely with our entire team and used a collaborative approach to come up with the best fit for our organization. It was a pleasure working with and learning from Ira.” 

Carina A. Black, Ph.D., Executive Director, Northern Nevada International Center

“Ira was the founding investor relations officer at Tahoe Resources and helped build our investment base from our 2010 IPO and for many years following. He excelled at creating strong relationships with our analysts and institutional shareholders as well as building a significant retail following that stayed with us through our eventual acquisition.”

Ron Clayton, President & CEO, Tahoe Resources Inc.

“Ira has a unique ability to see the core of every issue. His guidance and advice helped us hone our brand voice and develop a logical path for delivering our message to both investors and end-clients. He is a no nonsense, honest communicator, and offers constructive criticism in a way that inspires you to improve your message. Ira has added significant value to our strategic process and outcome and I highly recommend him as a strategic, financial and marketing mentor/coach to any Senior Leadership Team.”

Mark Lander, President & CEO, SpectTIR

“G8 Strategies was enormously helpful in organizing Neurable’s marketing activities. Ira and the G8 team revitalized our marketing by creating and executing social media and email marketing, consolidating marketing tools, managing vendors, and creating positive media opportunities. Overall, engagement across social, events, and newsletters grew by 53%. As an executive, I felt confident that G8 had our marketing covered so I could focus on other parts of our business.”

Jamie Alders, VP Product, Neurable
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